The UNESCO designation of Historic Bridgetown and its Garrison as a World Heritage site creates all kinds of opportunities for business in Barbados, related to our rich history. For 200 years tourism in Barbados WAS what we can only call heritage tourism, while some visitors came for health reasons, such as George Washington and his brother in 1751. Visitors were interested in places from Sam Lord’s Castle to St. John’s Church, St. Michael’s Cathedral to St. Nicholas Abbey. And hotels like the Atlantis, the Crane and the “lovely lost lady”, the Marine, were the hosts.
Our UNESCO branding intersects with a whole new era of tourism – the re-birth of the intimate inn, through the development of the phenomenon Airbnb. This exponentially growing business, now worth more than a billion dollars, is based on the same principal as the little family run, intimate hostelry or bed and breakfast, making good use of what’s there. Here’s the Wikipedia definition of a bed and breakfast: “A bed and breakfast (typically shortened to B&B or BnB) is a small lodging establishment that offers overnight accommodation and breakfast.”