South Korea’s many attractions have flown under the radar for far too long, but all that is about to change with the 23rd Winter Olympics.
You could be excused for not knowing a whole lot about the Republic of Korea. This is, after all, a country that only rarely features in the news, a peaceful, safe place that is often overshadowed in the global consciousness by the “rocket man” to its north.
And even when you do hear about it, South Korea is a nation and a culture that can appear a little opaque. Its language is an impenetrable jungle of consonants and vowels. Its celebrities are K-pop stars and native-language actors whose fame rarely translates into the West. Its cuisine is little known beyond cook-your-own barbecues and fried chicken.
So yes, you could be excused for not knowing a whole lot about South Korea. That is, until now.