Two Lijiang hotels shut down due to misleading ads; CGTN

China – Old Town of Lijiang

In addressing a report on the deceptive online advertising for two hotels in one of China’s UNESCO World Heritage towns, Lijiang in Yunnan Province, the government has said it will put a zero-tolerance policy into action and prevent unfair competition in order to protect tourists’ rights.

The two hostels in Lijiang were accused of using misleading advertising, dishonorably pushing up online ratings and having low-quality service in the report initiated by a grant from China Central Television (CCTV).

An announcement was made later by the government of Lijiang on Sunday, saying the two hotels – Windflower Snow Moon Hotel and Your Hotel – were shut down and are currently facing investigation.

The screenshot of Lijiang’s government’s announcement online.

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