Edinburgh is star in VisitScotland’s latest ad; Phyllis Stephen; The Edinburgh Reporter

UK – Old and New Towns of Edinburgh

Edinburgh takes centre stage in the interactive TV campaign on E4 next week in a unique partnership between Channel 4 and VisitScotland.

Our extinct volcano and UNESCO World Heritage Site will be prominent in a week-long series of 60 second promotional films.  There will be a cast of six young travellers climbing Arthur’s Seat and exploring the city’s beautifully preserved Old Town.

Viewers will take part in and direct a series of promotional films across a week as the group sets out to experience a range of exciting activities across the whole of Scotland.

The group of travellers arrive in Scotland on Sunday 10th September and will spend the afternoon hiking to 251m above sea level where they will be rewarded with stunning views of Scotland’s capital.

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